In the Mag Dogs project, we had the opportunity to develop a new identity and concept for a restaurant known for its gourmet hot dogs. The challenge was to attract customers of all ages with a sophisticated touch and a classic image to maintain. In this case, I focused on the menu and how to develop the logo through stationery.

I used orange and yellow colors to visually captivate customers and used different mock-ups to showcase the brand and its potential options on the streets.